Enjoy some

Spec Work

Welcome to my headline storage unit.

As I continue to update my book with new work (great news), I am also tasked with auditing my old work (less great news). I’m not ready to let go of these print ads and headlines just yet, so I hope you enjoy this storage unit as much as I do.

In-N-Out Burger Until We Meat Again

I wrote these ads because I realized what makes In-N-Out so special isn’t just that they have fresh ingredients, or a not-so secret secret menu, but that you can only get it regionally! Well, that, and I really love cheeseburgers.

SONOS Listen Confidently

I have a soft spot for this concept. It was the first time I actually felt like I had created something fun, witty, and worthwhile. It was my "maybe I can actually do this" moment. These silly ads represent the beginning of my career as a copywriting student flying by the seat of his pants.

Lactaid Tolerate Your Milk

This campaign is from my time in college. I would be lying my butt off if I didn’t say I adore these silly mock-ups. As a lactose intolerant human myself, this tagline resonates with me and just makes sense for a milk alternative brand. And for better or worse, I am not above bathroom humor.

Previous
Previous

Citi / AAdvantage